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"The 7 Biggest Internet Marketing Mistakes"
To get your FREE copy of the Special Report:
"The 7 Biggest Internet Marketing Mistakes"
There is no way that social media networking will perform in a constructive way if it is used entirely through manual or personal means. Although it is a debatable item, there has to be some automation to be able to address leads. Anyone who has success must decide on allowing programs to handle the menial tasks.
Tools must be designed so they do not irritate the client, and some may miss the boat in that category. If you are, after all, selling something, it won't happen without asking someone to buy the service or product at some point.
The most successful internet marketers balance their personal touch with automated responses so they can handle the volumes of calls and provide a way to make the sales at the same time.
The intended premise of the internet is to market and sell without the need for legions of workers to staff and operate a retail store. Without automation, the advantage of limiting employees is lost.
The trick to being successful with LinkedIn is to automate without losing the personal human connection. If you have other social media, you first want to connect any of those with your LinkedIn page.
Connecting to Your Blog
A blog is a great networking base and most people find the platform a good source of information transfer. You want your LinkedIn friends and associates to be able to find any blogs you have.
If your blog is on WordPress, just go to Applications within LinkedIn and select WordPress. You will also be able to select the Blog Link if TypePad is where your blog resides. LinkedIn walks you through the whole process.
Ping.fm
A very simple and free service to automate your LinkedIn account is Ping.fm. This makes updating your network very quick and easy. It supports most of your other social networking platforms such as Twitter, FaceBook, NING, MySpace, Tumblr, FriendFeed, Yammer, and of course LinkedIn.
TubeMogul
The use of video in social media is an obvious choice. Getting a video to go viral is one of the best promotions you can achieve. Investing in a video of a professional nature can be expensive and the return on investment may not always justify the expense.
TubeMogul provides a tool for measuring that ROI (return on investment) to see what demographics in specific geographical areas are watching your videos. Additionally, you can find how long the videos remain active and where they have been embedded.
Twitterfeed
Connecting a Twitter page, FaceBook page, and a blog is a snap with Twitterfeed. You can sign up at Twitterfeed.com and take advantage of having your blog posts automatically appear on Twitter and FaceBook. This is huge time saver and a great way to increase traffic. Set up is quick and easy and in minutes you can add your feeds. You have the ability to track the feeds as well.
HootSuite
For those who are very involved with Twitter, HootSuite is one of the best tools to tie all social media together and it also simplifies the use of Twitter.
Any of these tools will allow you to automate without losing the personal touch as long as you take the time to properly manage your LinkedIn account.